borderless
vr

a symphony of systems
the ask
the team at borderless had an exciting idea: give people and businesses access to vr with no headsets required. low vr adoption is currently the biggest barrier to mass reach. to break through, borderless envisioned an early netflix-like model where vr headsets are rented at scale. this required an ecosystem of digital products that work together and enable the borderless team to create and distribute incredible vr experiences efficiently and at scale. the result is a 4 product suite for desktop, tablet, and mobile that handles creation, configuration, and deployment of vr experiences.
the task
product strategy
art direction
desktop app
2 tablet apps
mobile app
marketing
la phil
thank you
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